The Long Co. Premier Consultants to the Baking Industry since 1900.





Members have the option of utilizing the HOLSUM® trademark. The HOLSUM name is widely-known for its superior bread products throughout the United States, Canada, Mexico and Puerto Rico. The distinctive and instantly recognizable reddish-orange packaging along with the HOLSUM name has long been associated with superior quality and taste. 

There are many other Trademarks that are available for use by Long Company members that have already been connected with fresh-baked and tasty bread products such as Aunt Hattie's® and TownTalk®.

To find out more about what The Long Company can do for your bakery, contact Bill Zimmerman at 1.312.726.4606 (Option #1) or send an e-mail to:

The Long Company + 605 N Michigan Ave, 4th Floor + Chicago. IL 60611